Published On: Tue, Aug 2nd, 2016

Bad Weather: An Unconquerable Business Foe?

We can deal with a broken printer. We can deal with an unhappy customer. What we can’t deal with, is a bout of bad weather causing destruction to our business. Bad weather is something that will never go away, and we need to continually find ways to deal with it. However, is bad weather a literally unconquerable business foe? Well, that’s up to you to decide.

rain

Let’s look at the devastation it can cause. Firstly, there’s the literal damage that bad weather can inflict. Depending on the severity of the destruction, you could end up with a business that is ripped apart. You’ll be left with incredibly expensive repairs, and potentially destroyed data. Aside from being proactive and ensuring you’re as protected as possible, there’s not a lot you can do about this. If you’re wondering how to be proactive, it’s simply a case of inspecting any potential hazards as they develop. Seek anything you need in advance, from commercial roofing options to buying an ultra-secure business safe. However, it’s important to ensure that all data is backed up in any case, and this is very easy to implement.

But then, there are other business damages that can be caused by weather. If you’re in the retail industry, you’re at greater risk in terms of regularity. You surely understand that the weather is a big factor in determining your profits on a daily basis. You’ll often find that a barrage of bad weather is a disaster when it comes to enticing customers to come and visit your store. They’re going to go home to the comfort of the indoors instead of coming to you! Can you conquer this? Well, there are ways and means of making it work to your advantage. Forecasting your profits is easier when taking weather into account in the first instance. Then, you can be clever and promote online-only offers when the rain is set to make a long-term appearance.

Next, there are shipping and inventory issues that you might have to deal with. Customers may need to wait longer to obtain deliveries, which can cause irritation on their end. The only thing you can do about this is to be open and honest with them. Make it known that it is due to the weather that issues are arising. Inventory issues can also become a problem as the weather halts your usual stock deliveries. This can sometimes mean that you run out of products temporarily, cutting your profits. If there’s a risk of a storm developing in the next few weeks, order slightly higher numbers to compensate.

Finally, there are the employees. Bad weather can lead to understaffed work days, dramatically affecting productivity. Another issue that can be caused by weather is employee layoffs. During periods like the winter where business activity might be reduced, there’s a ripple effect. Unfortunately, this ends with the employees, and they’re at risk of being let go.

In certain ways, you simply can’t conquer bad weather as a business owner. What you can do, however, is use it to your advantage in clever ways. That way, the damage shouldn’t be so bad.